Schedult
Free social media calendar / Builders & contractors
Free social media calendar for builders & contractors
A month of post ideas for builders and contractors, with a day for each and how to make it. Pick how often you post, then download it, add it to your calendar or print it.
November 2026
10 posts: 3 teach, 3 engage, 2 build trust, 2 promote
- Teach about 30%
- Engage about 25%
- Build trust about 20%
- Promote about 25%
Post by post
What to post each day, and how to make it.
TuesdayNovember 3
TeachFAQ
FAQ: do I need a permit for this?
The question as the headline, a short answer in the caption, in the words your customers use.
ThursdayNovember 5
EngageQuestion
Ask: what would you change about your home first?
Ask one open question, then reply to the first few comments yourself to get it going.
MondayNovember 9
TeachExplainer
Building words, explained: what a load-bearing wall is
Explain it the way you would to a friend: one idea, no other jargon.
WednesdayNovember 11
Build trustSocial proof
Before and after: the finished kitchen
Use real work or a real review, word for word, with the customer's OK. Never edit their words.
FridayNovember 13
PromoteCall to action
Free design consult this month
One offer or invitation, one deadline if there is one, and one clear next step.
TuesdayNovember 17
TeachList
Four things to settle before work starts
Four short points on one theme, one line each. Save the details for the caption.
ThursdayNovember 19
EngageQuestion
Ask: show us your project, halfway through
Ask one open question, then reply to the first few comments yourself to get it going.
MondayNovember 23
Build trustBehind the scenes
Meet the crew on this job
A real photo, a first name and one detail people wouldn't guess.
WednesdayNovember 25
PromoteWhat's new
New: basement finishing
Say what's new and who it helps in the first line. One clear picture of it beats three.
FridayNovember 27
EngageSpecial day
Black Friday: your offer, or why you're not running one
Post on the day and keep it about your customers. Only say what's true for your business.
A good month mixes four kinds of post
The calendar spreads them out so you never post the same kind twice in a row.
Teach · about 30%
Useful posts give people a reason to follow you before they need you.
For example: Tips, FAQs, myths set straight, a word from your trade explained.
Engage · about 25%
Questions and polls get replies, and replies show your posts to more people.
For example: Questions, polls, this-or-that, and the days everyone's talking about.
Build trust · about 20%
Real reviews, real work and real faces show people who they'd be buying from.
For example: Real reviews, finished work, your team and your story.
Promote · about 25%
Offers, news and openings turn followers into customers. Keep them to about a quarter.
For example: What's new, what's on offer, and how to book or buy.
How to use your calendar
- 1
Pick a rhythm you can keep
Choose how often you'll really post. A steady week-in, week-out rhythm beats a busy week followed by a quiet month.
- 2
Make each idea your own
Swap in your real news, offers and photos. Something that happened in your business this week beats any idea from a list.
- 3
Make the month in one sitting
Write and design all the posts in one go, then schedule them, so posting doesn't eat into every week.
- 4
Do more of what gets replies
At the end of the month, look at which posts people answered or shared, and lean into those next month.
Questions
Is the calendar really free?
Yes. Use it, download it and print it as often as you like, no account needed. If you'd like a new one by email each month, leave your email address; one click stops it.
How often should builders and contractors post?
As often as you can keep up week after week. Posting a little every week beats a burst of posts followed by silence. If you're starting out, twice a week is a rhythm most businesses can keep.
Where do the ideas come from?
Our team wrote them from the kinds of posts we make for builders & contractors and other small businesses. They're starting points: swap any idea for something that's happening in your business that week.
Why mix different kinds of post?
If every post asks people to buy, they stop reading. Useful tips, questions, real reviews and the odd offer give people a reason to follow you, and make the offers land.
Can Schedult make these posts for me?
Yes, that's what we do. Each month our team researches, writes and designs your posts in your brand, you look them over in your portal, and we post them. Try it free for 7 days.
Calendars for similar businesses
See what Schedult posts for builders & contractors: social media for builders & contractors.
Like the ideas? We'll make the posts
Each month we research, write and design your posts in your brand, you look them over, and we post them. Your first posts are ready within 3 working days.
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